Echoes of Riot

Project Details

Echoes of Riot is a rebellious, analog-inspired brand concept created for a fictional indie rock band with roots in raw emotion, vintage grit, and poetic chaos. The visual identity blends lo-fi texture with bold typographic energy—perfect for a band that sounds like broken hearts on cassette tapes and open chords in smoky bars.

Logo Concept Breakdown:

Variation 1: Distressed Serif Wordmark
A tall, weathered serif typeface with sweeping curves and rough textures. The stark black-and-white design evokes classic rock posters and gritty underground zines. Best for album covers, black band tees, posters, and sticker bombs.

Variation 2: Retro Wave Emblem
A round, badge-style layout with psychedelic waves and warm 70s hues—sunset golds, teal greens, and burnt oranges. Stylized script gives it a nostalgic vibe with modern polish. Best for tour merch, vinyl jackets, enamel pins, and festival banners.

Variation 3: Dimensional Tilted Letterform
A stacked, high-impact layout with bold shadows, angled strokes, and layered depth. Clean lines meet vintage curves for a modern-retro crossover with punch. Best for stage visuals, music videos, social media headers, and web branding.

Variation 4: Riot Pop Glitch Mark
An electric neon style in pinks, blues, and purples. Sharp contrasts and glitch-like curves bring out a chaotic, youthful spirit. Best for digital-first promos, special edition drops, and animated loops.

Brand Mood:
Analog, rebellious, poetic, and loud. Echoes of Riot captures the soul of a garage-born rock band-messy, beautiful, and unforgettable. The visual tone is vintage-inspired but unafraid to evolve, built for bands that wear heartbreak and distortion like a badge of honor.

Client:

Concept Build

Scope of Work: 

Logo and identity exploration for a fictional indie rock band. Developed four distinct visual directions rooted in a rebellious analog aesthetic-ranging from distressed serifs and retro wave emblems to glitch inspired pop styles. Each variation captures a unique facet of the band's personality and potential use across merchandise, album art, and digital branding.

Live Date: 

Not applicable (Concept Project)

Project Tag(s): 

Concept, Logo, Branding


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